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R2I TuneUp Conference 2019

A two-day program of learning, networking and showcasing

Relevant Topics

Programming that focuses on business strategies and practices to succeed in the industry – both from an artistic and professional level.

Panelists & Keynote Speakers

From talent bookers and promoters to seasoned songwriters, label executives, digital innovators and music supervisors.

Interactive Learning

Develop relationships, expand your contact-base, and stimulate prospects for mentorship, collaboration, and revenue generating streams.

PROGRAM

Registration

540min

Beginner

Welcoming Address

CMAOntario President Steve Kassay welcomes attendees as we kick off this year’s educational and networking component of the weekend – the CMAOntario R2I TuneUp Conference.

5min

Beginner

One-On-One Mentoring

Here is your opportunity to meet one-on-one with our industry professionals who share their experience and expertise with attendees. Pick their brains to help you take the next step in your career. These meetings are pre-arranged.

440min

Beginner

Pre-Scheduled Photo Shoot Sessions with Rob Waymen

6 lucky artists/bands will have the opportunity to be selected for a 45-minute photo session with the eminent photographer, Rob Waymen. Photo shoots will take place on Saturday June 14th and selected artists must be available for a pre-shoot meeting on Friday June 14th in Ottawa at the host hotel. Submit your current photos and bio for your chance to be selected for this exclusive CMAOntario member opportunity.

440min

Beginner

On The Move: Touring Strategies For Independent Artists

A tour creates opportunity. If planned out strategically in advance, a tour can reap many positive benefits beyond the likes of revenue, including: reaching new audiences, gaining media coverage, networking, perfecting your performance, engaging your existing fans, and taking your career to the next level. During this session, our panellists will discuss strategies for market and venue selection, boosting your visibility to agents and offer tips for thriving on the road.

70min

Beginner

Inspiration By Association: Conquering Songwriter’s Block

Jamming along to your favourite song or rewriting the lyrics to others’ songs may spark ideas for you lyrically or instrumentally. By utilizing inspiration from a favourite song, you will learn to unearth lyrics, titles, song ideas and techniques in less than the time it takes to change guitar strings. Don’t miss this opportunity to learn how to overcome writer’s block from this group of seasoned songwriters.

75min

Beginner

AGM Lunch (Lunch included)

This is your association and the opinion of every member counts. Join us in shaping the future of your CMAOntario at the 2019 Annual General Meeting. The AGM offers the opportunity to network with fellow members, engage with the association’s goals, progress and possibilities, hear the visions of your association’s leaders, and have a direct impact on the direction and decision-making of the association. Most importantly, members in good standing will have the chance to vote on the motions that come before the association and cast their votes for candidates running for the available seats on the CMAOntario Board of Directors.

75min

Intermediate

Unlock Your Voice. Unblock Your Performance

A good singer is both a good musician and a good performer. But is there a secret formula to becoming a GREAT singer? Let our panel of experts show you tips and techniques that will allow you to sing with more power and confidence. A few subtle changes can improve every aspect of your singing voice – from amazing pitch, better agility, and more power, to improved resonance and tone that will maximize your vocal toolbox. For the singers out there, rest your voice as this panel will call for volunteers to assist with a live demonstration of vocal tips to help you take your voice from good to great!

70min

Beginner

Demorama: A Live Feedback Session

A perennial favourite, the DEMORAMA LISTENING SESSION, provides you with the captive audience you’ve always wanted. Come listen as seasoned music professionals play and review selected recordings from the CMAOntario audience, weigh in on song structure, lyric writing, chord progression, and share their initial reactions to your work. Get into their heads and learn what they listen for when hearing new demos and be part of the discussion about what makes a strong first impression and why. This is a chance for artists to meet and discuss their work with fellow songwriters, while getting personal feedback from the distinguished panelists’ craft and business perspectives.

75min

Beginner

Dinner Break (not included with conference pass)

105min

New Faces Showcase & Concert

The CMAOntario’s New Faces Showcase & Concert offers a platform to five emerging Ontario artists to perform in front of industry delegates and the general public at Location TBC in Ottawa, Ontario on Saturday, June 15, 2019. Two established Ontario headline artists will close the show, making this a night to remember.

180min

Registration

570min

Commerce Or Creativity: The Art Of The Music Video

Music videos are part of our visual language and a significant part of our consumption of music and entertainment. And with recent technological advances, they have become more integrated, accessible and creatively exciting. They connect an artist and a fan, as well as connect a fan to an audience. But without outlets like CMT, are videos still worth it? Join this panel of artists, filmmakers and producers as they explore the art of the music video, how to make a powerful visual impact to gain a substantial competitive advantage, and what options and platforms are available to country music artists.

90min

Beginner

The Power Of Production: Hit Producers Talk Tracks

In the traditional process of record making the producer is the person who bridges the technical and artistic sides of the journey from raw song to finished product. They are the buck-stops-here project managers: a sounding board, crafting tones, adding beats, suggesting instrument parts, coaching performances, recording tracks, mixing the record, and providing unified style and song direction where needed. This brain trust of producers will explain how they transition a demo idea to a complete set of audio tracks ready for final mixing.

90min

Beginner

Socan 101: The Ins And Outs Of Rights And Royalties (Luncheon Presentation)

Billions of new sound recording releases each month require both rights owners and music services to employ specialized software and systems to register and license works, and to account for and pay out royalties - all on a global basis and at extremely high speed and volume. SOCAN and its predecessors have been administering the performing rights of Canadian songwriters, composers, lyricists, and music publishers for more than 80 years. That tradition continues today in an organization that is leading the way in the rapidly evolving music industry and is dedicated to upholding the fundamental truths that music has value, and music creators and publishers deserve fair compensation for their work. In this lunch and networking session, SOCAN A&R Representative, Melissa Cameron-Passley will cover the basics about SOCAN, royalty administration, rights management, synch placements, registrations and licensing.

90min

Beginner

Legacy Revival

CMAOntario’s Legacy Revival features some of Ontario’s treasured pioneers along with special guests to celebrate the music that paved the way for so many of today’s country artists. Not to be missed, this memorable, once in a lifetime event is your chance to experience unforgettable performances.

120min

REGISTER

Take in 2 days of learning, networking and mentoring with trailblazers in the country music industry.

MEMBER

$85

Delegate pass

Lunch (Saturday & Sunday)

STANDARD

$95

Delegate pass

Lunch (Saturday & Sunday)

MEMBER

$130

Delegate pass

Lunch (Saturday & Sunday)

Reserved seating at the CMAOntario Awards Show

COMBO

$150

Delegate pass

Lunch (Saturday & Sunday)

Reserved seating at the CMAOntario Awards Show

VENUE

Set in the heart of downtown, Sheraton Ottawa Hotel welcomes guests visiting Canada’s capital city with superb service, newly renovated accommodations and thoughtful amenities.

Sheraton Ottawa Hotel

sheraton-logo-white

150 Albert Street Ottawa, Ontario K1P 5G2
613.238.1500

BOOK ROOM

Sponsorship and advertising
opportunities

The CMAOntario offers a number of marketing opportunities to expose your brand to the country community and align your company with Ontario’s greatest country artists and their fans.

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SPONSORS

This event is possible thanks to the support and involvement of our sponsors, contributors and media partners.

Copyright 2018 CMAOntario. All rights reserved